Four elements contribute to the success of a movie at the box-office.
They include good script, experienced director, professional publicist,
and most importantly, the big name stars.
Of all the four, there is one a producer should never violate at the
market place and that is the ‘star’ aspect of it. There could be a bad
script, inexperienced director and not too good publicity for the movie
but it is almost impossible to have Return On Investment (ROI) with
un-bankable stars.
Omotola Jalade-Ekeinde:
On the list is Omotola Jalade-Ekeinde with box-office
gross of N60 million. She made N24 million with Last Flight to Abuja,
N6 million from Private Storm and her N30 million share in Ije bring her
total earning to N60 million.
